Expert author Hollis Thomases acquaints you with the Twitterverse, its conventions, and its fascinating demographics and statistics. She then teaches you step by step how to effectively craft successful branding and direct response strategies that can be scaled to any organization and its objectives.

Twitter Marketing: An Hour a Day uses interesting case studies, success stories, anecdotes, and examples to demonstrate how to use Twitter metrics in order to inform strategic direction. You’ll discover how top companies-large and small-have leveraged this exciting communications platform.

• Twitter has become a phenomenon with 32 million users, including major companies such as Apple, JetBlue, and CNN
• This step-by-step guide explains the demographics, shows how companies are using Twitter, and explains how to scale the approach to your enterprise
• The detailed coverage includes the basics for Twitter newcomers and explores all elements of a successful strategy
• Expert author Hollis Thomases shows how to set goals, develop and implement a plan, attract followers, and measure the impact of a campaign
• The in-depth book explains how to maintain momentum and explores such issues as contests, promotions, and crisis management

Twitter Marketing: An Hour a Day is the ultimate guide to succeeding one tweet at a time!

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Online sales through the Internet (aka the online store) is different from sales through traditional stores. On traditional stores, a potential buyer will feel comfortable with the choice because he could see the shape of a product or service offered, at a bookstore for example, a buyer can touch the physical form of books before he Decided to buy it, he could see the quality of paper or may be interested in book cover design and then finally decide to buy the book.

Above such things can not be found in online sales on the Internet. There is a ‘distance’ between the sellers, buyers and product or service offered. Buyers and sellers can not meet face to face, the buyer can not see  or touch the physical form of the products or services offered and much more.

So how do you overcome this problem?

Of course by displaying an image associated with the product or service offered! If you sell a book, then by using a camera – you can take pictures or photos from the book so that prospective buyers feel confident with the existence of the book.

But what if the product you offer is a digital product? For example, an ebook! A product that has no physical form and is offered through direct download on the Internet.

You can hire a graphic designer to create an eCover for eBook that you are offering or you can make and design it by yourself.

So, if you want to make or design it by ourself, here is an online tool you can use to make the eCover for your eBook .. and the good news is you can use it for FREE!  Click here and happy creating your eBook Covers!